Facebook will announce a series of products under the “social audio” umbrella on Monday 19/04/2021, including its acquisition of audio chat app Clubhouse and a push into podcast discovery and distribution, Recode reported Sunday.
Those plans include an audio version of Rooms, a video conferencing product Facebook launched a year ago, the company said. The Clubhouse-like product will allow groups of people to listen to and interact with speakers on a virtual “stage.”
Facebook will also launch a product that will allow its users to record short voice messages and post them to their news feeds, as well as a podcast discovery product that will be tied to Spotify, the report said, citing sources.
Announcements are expected to be made on Monday19/04/2021, but some products won’t show up for a while. A Facebook spokeswoman declined to comment. Spotify did not immediately respond to a request for comment Sunday.
Facebook earlier this month began publicly testing a new application called “Hotline,” which allows authors to speak and take live questions from the audience.
This Q&A product combines audio with text and video elements and comes at a time when social media platforms are experimenting with a number of new live audio features.
The success of the year-old app Clubhouse, which claims to have 10 million weekly active users, has highlighted the potential of audio chat services, especially during the Covid 19 pandemic.
Twitter has been testing its Spaces audio feature for some time, and Facebook is also experimenting with a live audio room offering within its Messenger Rooms.